Create Your Social Media Master Plan | courses

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Module 5 – Review and Refine

Module 4 – Craft Your Blueprint for Social Media Success 2 Topics

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Lesson Content

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Lesson 1: Your Blueprint for Social Media Success

Lesson 2: Create Your Content Calendar

Module 3 – Develop Your Content Strategy 6 Topics

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Lesson Content

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Lesson 1: Social Media Content Formats

Lesson 2: Content Curation

Lesson 3: Consistency is Key

Lesson 4: Create Content that Increases Engagement

Lesson 5: Create Content that Converts

Lesson 6: Establish the Perfect Content Mix

Module 2 – Assess Your Existing Social Media Platforms & Set Goals 4 Topics

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Lesson Content

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Lesson 1: Conduct a Social Media Check-Up

Lesson 2: Paint a Clear Picture of Where You Stand

Lesson 3: Set Goals that Further Your Business Objectives

Lesson 4: Set Platform-Specific SMART Goals

Module 1 – Identify the Content You and Your Audience Love 4 Topics

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Lesson Content

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Lesson 1: What Inspires You?

Lesson 2: What Inspires Your Audience?

Lesson 3: Dig Deeper – Understand What Makes
Your Audience Tick

Lesson 4: Focus on Your Audience’s Favorite
Channels